Marketing Strategy Sessions
​Guided Quarterly Planning
Over two working sessions and a follow-up call, we’ll cut through the noise to build a marketing foundation that’s clear, actionable, and entirely tailored to your brand. Designed for early-stage fashion, beauty, and lifestyle founders, this collaborative engagement delivers what most agencies and DIY courses don’t: real-time strategic thinking, guided execution, and a roadmap you can trust—and actually use.
What is it?
The Marketing Strategy Sessions are a focused, collaborative experience built for early-stage fashion, beauty, and lifestyle brands that need a clear, actionable marketing roadmap to support their next phase of growth.
Over two working sessions and a follow-up call, we’ll shape a tailored strategy grounded in your brand’s goals, challenges, and stage of business. This isn’t about theory or templates—it’s about real-time problem solving, practical tools, and a plan you can actually implement.
​
In Session One, we’ll lay the groundwork: sharpening your brand story, refining your messaging, and outlining the core assets you need to move forward. Session Two is all about execution—developing a 90-day marketing plan, setting KPIs, and aligning your marketing spend with your growth targets. Then, in our follow-up call, we’ll review implementation and make smart refinements based on traction and questions.
​
You’ll walk away with:
-
A crystal-clear brand story and positioning
-
A custom go-to-market checklist and messaging toolkit
-
A practical 90-day marketing plan tailored to your goals
-
Clear KPIs and a stage-appropriate marketing budget
-
Strategic support over several weeks—not just one meeting
​
If you’re building toward your first million and need structure without the stress, this is the strategic partnership that gets you there—step by step.
Who is it for?
This session is designed for early-stage fashion, beauty, and lifestyle brands that are ready to get serious about their marketing strategy. It’s a fit if:
-
You're the founder of a growing brand under $1M and want a clear path to sustainable growth
-
You’re pre-launch or recently launched and need a focused strategy to gain traction from day one
-
Your marketing feels scattered or stalled and you're ready for expert direction and a practical plan
-
You’ve outgrown DIY and agency guesswork and want strategic clarity without hiring full-time leadership
-
You’re selling online (or planning to) and need a marketing roadmap that integrates e-commerce and brand-building
1
.png)
Pre-Session Prep
Strategic Onboarding
Once you book, you’ll receive a detailed intake form and prep checklist to help tailor the experience to your brand’s needs. These materials are designed to save time in-session and ensure we hit the ground running.
How does it work?
.png)
2
Two Strategy Sessions
Live Collaboration Over 2 Sessions
Session 1: Marketing Foundations
-
Brand positioning
-
Messaging framework
-
Content & GTM checklist
Session 2: Execution Plan
-
90-day strategy
-
KPI scorecard
-
Budget allocation
Flexible Pacing:
Most complete within 4–6 weeks, but you're welcome to move at your own pace—up to 3 months.
.png)
3
Follow-Up Call
Implementation Review & Strategic Refinement
Roughly 2–3 weeks later, we’ll reconnect for a 1-hour check-in to evaluate what’s working, make tactical refinements, and answer any questions. You’ll leave with a plan that’s both strategic and sustainable.
What is the final product?
By the end of the Marketing Strategy Sessions, you’ll walk away with:
-
A complete 90-day marketing strategy aligned to your growth stage and goals
-
A refined brand story, go-to-market plan, and prioritized content roadmap
-
A custom KPI scorecard and budget allocation guide to support smart decision-making
-
Clear, structured next steps—no fluff, no guesswork
-
Templates, tools, and a strategy you can actually implement
​
This hands-on, multi-session experience gives you more than just a plan—it gives you the confidence, clarity, and tools to move forward with purpose. Whether you're launching, pivoting, or scaling, you'll leave with a strategy that’s focused, realistic, and built to drive real results.
What ROI can you expect?
Investing in the Marketing Strategy Session isn't just about gaining insights; it’s about driving measurable growth and delivering a strong return on investment for your brand.
Here’s what you can expect in terms of ROI:
+114% increase in sales across channels
+12% increase in retail traffic across doors
+78% increase in e-commerce traffic
+25% increase in e-commerce sales
+15% increase in wholesale sales
+50% growth in followers
+75% increase in engagement
+35% increase in content production
-50% decrease in production costs
Before The Sessions
​Strategic Intake & Preparation
​
-
In-depth brand questionnaire and prep checklist
-
Competitor snapshot tool
-
Product/Offer Snapshot
-
Marketing Budget Audit worksheet
All designed to shape a personalized, insight-rich working session
​
All designed to shape a personalized, insight-rich working session
What's included?
During The Session
Live Collaboration Across Two Working Sessions
​
-
Brand Messaging Framework (customized together)
-
Go-to-Market (GTM) Strategy Checklist
-
Content Roadmap (imagery, founder, product priorities)
-
90-Day Marketing Plan Template
-
KPI Scorecard + Budget Allocation Guide
-
Real-time collaboration with a marketing strategist who gets your industry
​
All templates are pre-filled with best practices and tailored to your business during the sessions
After The Session
Implementation Support & Strategy Refinement
​
-
1-hour follow-up call (2–3 weeks later) to assess progress and refine your plan
-
Access to call recordings for all sessions
-
Optional advisory support available for continued implementation
​
You’re not left hanging—this is strategy you’ll actually use